one2love - do more with less
Branding / identity + web + print + illustration

The good people at Iconfinder have put together some free Football (soccer) icon collections. Get ‘em while they are hot.

Football icons | IconFinder blog.

Artist’s description:

5d, 5dmkII, Anamorphic 35mm

Shot over the past year while I was traveling. I had never really done any time-lapse before this, so it was fun to learn.

Numerous locations include: Prague, Japan, Banff, Utah, Oregon, California, and more…

Download Stomacher’s Album For Free

I am in the process of doing a client illustration that will be used on some of their marketing material including their vehicle signage. This got me thinking about a vehicle wrap I was commissioned to do a bunch of years back and how successful that “campaign”  has been to this day (I see that car around all time, you cant’ miss it). If done properly, vehicle signage is a remarkably effective marketing tool.

Coincidently I was recently forwarded some info concerning vehicle signage.

The Power of Portable Propaganda via SitePoint > Excerpt:

How often have you driven alongside a car or truck bearing company signage? Just about every day, right? Well, there’s a reason for it: brand signage is a great mobile advertisement. Never contemplated putting a decal on your car before? I recommend you reconsider. How often have you looked up a web address spotted on a car in front of you at the traffic lights, or recalled a company because you’ve seen their vehicles on the road? I have plenty of times.

But first, consider the image your car sends out. If you own an old clapper of a car, or a very sporty, new luxury car, think about your market. A bomb on the road may send the message that your services are cheap and nasty, or that you’re unsuccessful at what you do; similarly, if you drive a very fancy car, you may be construed as being too expensive or over the top.

If, however, your vehicle is somewhere in between, you may have just the right mobile billboard for your business.

So what should you put on your car? Well, I’ve seen plenty of examples featuring just the URL, but these don’t relay what the business does, unless your web address lists your main service. I’ve also seen a lot of vehicles with a business name only, so I’ve had no idea of what they do or how to contact them.

Here’s the minimum you should have: your business name, logo, product or service, and website address. Remember, though, that most drivers don’t want to read a novel on the back of your car — so keep it succinct.

Read the full article here

The New York Times Style Magazine’s article on why Google’s corporate iconography is a 21st-century masterpiece.

…The same can be said of Google’s doodles, most of which are in the cutesy style of illustration that design purists loathe. That’s its strength. How can someone be trying to con you by commemorating the birthday of Isaac Newton with an animated apple falling off a tree, or Jackson Pollock’s with “Google” scrawled in a “drip painting”? It’s so gauche that it must be guileless. “Sometimes those doodles are downright corny,” said Michael Bierut, a partner in the Pentagram design group. “But they’re also surprising, charming and memorable. Like any holiday gift, it’s the thought that counts.”

Read the full article

As of last week MWEB ushered in their uncapped ADSL packages for South Africa… this caused the rest of SA’s ISP’s to come running. Great news and a definite nod in the right direction.

I have gone with Afrihost, in part because they have been my ISP since last year sometime and I have found them to be totally reliable with great customer service.

For more info have a look at this POST on IMOD

I have added a lifestream (?) page where you can find a bunch of aggregated bits and bytes… stuff I find interesting, inspirational, news worthy etc.

Alternatively, you can follow my Google Buzz stream (or on Twitter, Facebook, LinkedIn, Flickr).